Journeys

Journeys are a means of conceptualizing how Airkit keeps track of where users are within the flow of the application, as well as what they've done, entered, or requested in the process of going through it.

A Journey starts when a user first begins to go through the flow of an app. This can happen in a multitude of ways, but regardless of how a Journey starts, it spans all of the user's interactions with that app, across all relevant channels, as long as the app has some way of recognizing the Journey.

For more on how to conceptualize Journeys in Airkit, see Journeys.

AirData

AirData is a datastore tied to an Airkit app's profile, allowing records to be stored for collection or retrieval, even after a user has closed the app or ended their Journey. Information within AirData is structured according to AirData App Objects. For more information on how data is structured in AirData, see documentation on AirData App Objects.

Once stored in AirData, information can be used or analyzed in a variety of ways, both outside and within Airkit apps. The article AirData Querying Capabilities dives deeper into how to access information stored in AirData.

Web Flows

Web Flows are containers for Web Pages. A user's Journey will frequently consist of multiple Web Pages, which will be sorted into Web Flows. Each Web Flow is typically built around a particular purpose, such as collecting a user's contact information.

Because the application being made in this tutorial is, by design, very simple, it consists of only a single Web Flow. However, Airkit applications can consist of any number of Web Flows, and when building out long, complicated Journeys, properly designated Web Flows are an important component of keeping app components organized.

The article Web Flows goes into more depth on what Web Flows are and how they are used.

Journey Steps are subsections of an application flow.

While each Step must begin with a new Web Flow, Web Flows and Journey Steps are distinctly different things: Journey Steps can contain any number of Web Flows. Web Flows are typically built around a specific purpose, such as filling out an individual form or making a single appointment. Meanwhile, Journey Steps conceptualize a broader perspective focused on funnel milestones. Filling out a form and making an appointment are done in different Web Flows, but they could very well be part of the same Journey Step depending on the nature of the application.

The first non-Start Step in every Journey, Step 1, designates the Web Flow users will first see when first navigating to the web portion of the application. In some cases, this might be the only non-Start Step in the Journey. In every case, the Web Flow associated with a Step will be the first Web Flow displayed upon navigating to that Step.

Web Controls

Web Controls are basic UI building blocks that allow users to interact with a web app. They’re things like Buttons, input boxes, and Progress Bars. Much like how Web Pages are the component parts of Web Flows, Web Controls are the component parts of Web Pages.

Each Web Control is different, because each component part of a Web Page must interact with users in a different way. Labels, for instance, only need to be read, where as Text Input Boxes must be able to bind user input to a variable that can be called on at some point downstream.

All Web Controls:

• Effect the current page UI or functionality. (Most are visual but some act as containers or add invisible functionality to the web application.)
• Use properties to control their style and behavior.
• Are constructed in a "tree" structure that allows controls to contain children controls but always roll up to the page at the top level.

For a deeper dive into individual Web Controls, see the associated reference documents.

Built-in validation

The Text Input Control, Phone Input Control, and Email Input Control all accept strings as user input. (In Airkit, both Phone and Email types are subcategories of Text.) However, while the Text Input Control accepts any and all strings as valid input and binds them to the associated variable, the Phone and Email Input Controls first run a test to confirm that the string the user gave was a properly-formatted phone number or email (respectively) before binding the input to the associated variable. If the string the user gave was not properly formatted, the associated variable will remain NULL.

Note that while this built-in validation process prevents your Airkit apps from saving inappropriately-formatted data, it does not automatically communicate any part of this validation process to users. If you want to include intuitive error messages in your applications, you can construct them according to the process outlined in Validation of Forms and User Data.

Airkit defines the Phone and Email data types so that they must fulfill certain criteria. For instance, a Phone must contain a country code as well as the appropriate number of digits, while an Email must contain the '@' symbol followed by a domain name that includes a recognized top-level domain.

Under the hood, the Phone Input Control uses the ISPHONE function to test if a user has given a valid Phone data type, and the Email Input Control uses the ISEMAIL function to test if a user has given a valid Email data type. See function documentation for more details on what the Phone and Email Input Controls will accept as valid.

Variants

A Variant is a set of styling properties for a specific Web Control, similar to a class in CSS. If you're not familiar with CSS classes, you might compare Web Controls and Variants to dinnerware. Plates, cups, and forks are all like different web controls: they each have a particular function, and this is reflected in aspects of their appearance. However, not all plates look the same. A square red plate and a round blue plate are both capable of serving as plates and are simply styled differently. If you are deciding whether to set your table with your blue plates or your red plates, this is like choosing between different Variants of plates.

Every Web Control has associated Variants: cosmetic variations that appear differently but function identically. You can choose between existing Variants by Inspecting the Web Control and selecting one of the options under Style > Variant.

Variants can be edited in Theme Builder and then used as defaults when adding new Web Controls. For instance, within a single application, you might create two Variants of button: a rectangular one in red, and a round one in blue. Any changes made to existing Variants also apply retroactively: existing Web Controls previously styled according to the old default will immediately take the form specified by the new default. This allows for consistent branding throughout the entirety of each user's Journey, and it also makes it easy to see how different combinations of colors, fonts, and graphics look together.

Data Flows

Data Flows are custom connections. Conceptually, Data Flows work like functions: they take in input, process it, and return the resulting output (if applicable). Data Flows are primarily used to connect the front-end of Airkit apps to back-end systems, be they are part of Airkit (such as AirData) or external (such as Salesforce). Any data processing that must occur in order to make these connections smoothly will also be done within a Data Flow. For instance, if an API request returns a JSON object from which only a single attribute is worth displaying to the app user, it is within a Data Flow that the relevant information will be isolated.

For a deeper discussion on Data Flows, see this article. For more information on the different kinds of Data Operations available, see the Data Operations Overview.

Working with Data

When a value is bound to a variable, that value is tied to an individual Journey. This simplifies the process of keeping track of information in the short term. If our contact form becomes published, and both Alice and Bob fill it out at the same time, the value of name_input will be different in Alice's Journey than in Bob's. Airkit will handle the details of keeping them separate.

However, outside of any Journey, we, the app builders, might want to access certain information collected from all uses of our application. Upon sending out a Contact Form, for instance, we will likely want to be able to access information submitted by everyone, on every Journey, and thus we want to collect all relevant information in one easily-accessible place: AirData. (Note that while, in the case of creating a simple Contact Form, all bound variables are relevant, this will not always be the case. AirData App Objects are customizable precisely so that builders can store information in the way that is most conducive to their use case, rather than being bogged down by automatically-collected but ultimately cumbersome data.)

For a deeper diving into how data is conceptualized in Airkit as well as the crucial difference between binding data to a variable and saving it to AirData, check out Working with Data.

Actions

An Action Chain is a series of Actions taken sequentially.

Actions are a broad category. They can be do everything from run a Data Flow to create a timer. There's also the Condition Action, which makes it possible to create branching Action Chains, where different Actions are taken depending on whether or not certain conditions are met.

For more on how to created an Action Chain, see Action Inspector Tab, which is where Action Chains are defined. For more on the different kinds of Actions that can be taken, see the reference documentation.

Airkit Events

In the context of the Airkit platform, Events refer to any catalyst that might trigger an Action Chain. All Action Chains are associated with a particular Event. It is when – and only when – an Event is fired that its associated Action Chain is performed.

At its core, an Event is a piece of information that tells the platform something happened and might include optional metadata about the Actions that will consequently be taken. Not all Events will be associated with an Action Chain. An Event merely signals that the platform must check and see if there are any Actions to take. In this way, an Event like a letter: it's sent from somewhere, but ultimately once it gets to the recipient, the recipient decides what they do with it. The letter might spur some action, or it might be thrown directly in the trash.

When we say that Events tell the platform "something happened," we are being deliberately vague. All kind of things might trigger Events. A user clicking a Button Web Control is an Event, as is the instance before sending an SMS message, as is updating a Web Flow.

For more on Events, see Events.